Providing legal assistance to clients is a serious business. You need to get to the truth and fight for them. But how to design legal emails that stir confidence in a skeptical public?
They have particular needs, and your emails must be formatted accordingly to be effective.
This is where Unlayer comes in with its legal email templates; you can customize to the smallest of details to match the needs of your clients.
Here are a few tips to help you choose the best legal email templates.
How to Pick the Best Legal Email Templates
Choosing the right email template can significantly affect the success of your law firm. Here are all the elements to look for before picking a template for your business.
Personalization
You won’t believe this, but people despise generic emails. They want to feel unique when you interact with them. So, to win their loyalty, you need to send messages specifically meant for them.
But how to do this? The answer is simple. Through email personalization.
So, spruce up your game by picking a template builder, like Unlayer, that offers merge tags for personalization.
Visual hierarchy
Visual hierarchy is the perfect alignment of several graphic elements and text. This influences the overall user experience because the proper prioritization of content and images guide your subscribers' eye scan pattern.
Therefore, choose legal email templates that allow you to insert images to make your email more appealing and easily readable.
Call-To-Action (CTA)
Next comes the CTA. As a content marketer, you should always focus on high-converting CTAs and drive more conversions through your legal email campaigns.
Hence, the legal email template you choose must include a CTA button. Ensure the button is easily editable so you can customize it as per your needs.
Unlayer - The Best Choice for Legal Email Templates
Unlayer offers 1,000+ HTML email templates for multiple occasions and usage. They’re easy to use and are designed to meet the needs of your business. You can build your own customized email template with its user-friendly drag-and-drop editor.
All the templates have a responsive format, and you can save design blocks to use them in the future. It has personalization features like merge tags, a collaborative feature for instant peer review, and an inbuilt image editor.
We’re excited about making your clients satisfied. So, begin your free trial already!