Your customer interacted with your email. What do you think is the best thing to do now?
You guessed it right. It’s time to send a trigger email.
Trigger emails, such as welcome, transactional, or milestone emails, are sent in response to your recipient’s interaction, history, or behavior, and they work wonders at boosting your email’s engagement.
Guess what? If you opt for pre-designed trigger email templates to design them, the chances of engagement increase even more. Just pick an email template that’s attractive and aligns with your email’s intent.
The tips below will help you make the right choice.
Design Elements to Look For in a Trigger Email Template:
Struggling to pick the right email template? Don’t worry. Ensure that your selected one includes the following design elements, and you’re golden.
A theme that aligns
Let the design of your email speak for itself.
For instance, if you plan to send a birthday email, choose an email template with a birthday theme, like balloons on the design, a copy that includes a birthday wish, and so on.
Descriptive and prominent call to action
Make sure your trigger email includes a call to action. Not just a simple one but a descriptive and well-placed one. This will help you push your users even further down your sales funnel.
Responsiveness
Did you know that 80% of subscribers delete an email if it's not optimized for mobile?
Bummer, no?
So, ensure that your email template displays well on all devices, including mobile phones.
What Makes Unlayer the Best Place to Find Trigger Email Templates?
For starters, we’ve got everything you need.
All our pre-designed email templates are responsive, so you don’t need to worry about how they display on different devices. Plus, you can personalize them with the help of merge tags or save custom design blocks to use later.
Once designed, you can export your templates through our integrated ESPs, Mailchimp, ActiveCampaign, Gmail, and others. Sounds good? Then start designing your emails right away.